One of the most embarrassing things that could happen to a software company is to have their professional service website on a very unreliable hosting. If your perspective clients, investors, or members of the media intent on covering your company cannot access your site, it’s a black eye to your company.
There are no two ways about it. It is a black eye. You’re going to look bad. It’s going to be a flat out disaster.
Now, a lot of people who work at technology companies kind of sidesteps this. They try to dance around it. They say that it doesn’t really matter at the end of the day and it’s really all about the software that they produce.
In their minds, it all boils down to that point in time where the customer can instantly see whether the software works or not. Fair enough. At the end of the day, it’s all about results. Nobody can dispute that, but how do you get there?
Of course, people still have to learn about you. People still have to do their research. People still have to do some sort of due diligence process and this, of course, requires them to go to your website.
Do you see how this works? Do you see how this all fits together? This is why you need to have top-notch hosting.
I know that you’re probably spending a tremendous amount of time, effort, and energy developing your software portfolio. That is all well and good, but you should not neglect the service that ensures that people will hear the word about whatever it is that you offer.
If people somehow get the impression that your company is here today, gone tomorrow, or not all that reliable, they’re not going to want to do business with you. Forget about them investing their hard-earned dollars in your company.
It would seem like you don’t have a solid brand. It appears that you do not bring much value to the table. This is really bad news. So, do yourself a big favor and invest in the right top-notch hosting.
Sure, it requires a little bit of more money upfront. It requires a little bit more advanced planning, but it all pays off eventually. It all washes out in the end.
Now, you may be thinking, “Okay, I’m on board. I need to invest on the right hosting, but how can I tell these different hosting companies apart? How do I make the right decision? How do I find the right service provider?”
It’s actually easier than you think. Seriously. You just need to reverse engineer. What is the concept of reverse engineering? Well, figure out how the selection process for a particular service works and then apply it to your situation by using the different criteria.
Putting this all together, it’s actually quite simple. Get the information you need to find the very best hosting for your programming resource and service website by reading a Bluehost review. That’s how simple it is.